Film Festivals And Junket Junkies
In this episode we chat with Natalie Potosi, head of PR and Promotion at Entertainment One. Listen in as Natalie describes her career path and what it’s like managing press junkets at TIFF (Toronto International Film Festival) and how to deal with those unexpected bumps on the red carpet.
The Film Festival process
Booking press events
Managing variables and preparing for TIFF
Anticipating inappropriate questions from the press
Using social media in Entertainment PR
Natalie’s biggest “uh-oh” moment